Display Ads API v14 Release Note - Yahoo! JAPAN

More about objects and other details are described in the reference document.

We support the "Ad action users" which are users who took action on specific ads and are stored as an audience list. You can use this list for the ad delivery targeting.

*This feature is already available in the Campaign Management Tool. See the following announcement for details.Audience list "Ad action users" will be available

You can check the values such as "Installs" measured by SKAdNetwork in the performance reports. Values are available only on a per-campaign basis.

*This feature is already available in the Campaign Management Tool. See the following announcement for details.Add features to SKAdNetwork

We support the feature that optimizes ad delivery to maximize the installs based on SKAdNetwork.

*This feature is already available in the Campaign Management Tool. See the following announcement for details.Add features to SKAdNetwork

We added an item for setting to optimize ad delivery by SKAdNetwork to the add and modify campaign.

You can create an audience list that includes phone number data. We changed some of the formats of files to be imported into the audience list. You can't view upload status before 31 days.

*This feature is already available in the Campaign Management Tool. See the following announcement for details.Adding features to "Customer data" in the audience list

Along with the end of the "Audience category targeting," we no longer offer audience category analytics. We also removed items that are no longer available.

Removed AUDIENCE_CATEGORY from StatsServiceTargetType.

We removed app measurement vendors that are not available in Display Ads.

Removed "METAPS" from the AppVendor (app measurement vendor) Enum value.

Yahoo! JAPAN Tag Manager will end, and the following features of v11 and v12 will no longer be available after July 1, 2024.There is no change after v13 because the relevant items have already been removed.

Added a field "containDataConnectionStopped" to the AudienceListService to indicate whether the combination and similar lists contain lists that have stopped data connection.

There are no online seminars for this release.

Support end date: June 12, 2024End of life date: End of October, 2024 (scheduled)*Wait for further announcements with detailed schedules.

End of life date: July 2, 2024*Support for this version has already ended.